A content and strategy partnership for Wacom,
built by a tattoo artist who uses Wacom every single day.
Tayla Mary Kaiser · Mannheim, Germany
Your next audience
doesn't know it
needs
Wacom yet.
Millions of professional tattoo artists sketch digitally every day. Most haven't discovered the Wacom workflow, not because it doesn't fit, but because no one has shown them. That gap is a strategic opportunity. We close it.
1.89 Bn $
Global tattoo industry
Growing at 9.6% annually through 2030. One of the fastest-growing creative markets worldwide.
0,000+
Professional tattoo artists in Germany
Professionals who sketch digitally every day but barely know Wacom.
0
Wacom presence in the tattoo segment
Virtually no Wacom mentions in tattoo creator content. That's the whitespace. And the opportunity.
We didn't pitch
blind.
We did our homework.
Before this pitch was built, we spent real time studying Wacom's current market landscape. Here's what we see.
iPad and Procreate are eating your entry-level market.
Apple's iPad Pro + Procreate has put real pressure on Wacom in one critical segment: creative beginners. The combo is affordable, portable and viral. Procreate content dominates TikTok and Instagram. Wacom barely shows up. Wacom needs to own the premium positioning and make real professionals visible. The tattoo artist market is exactly that: pros who need a precise tool and will pay for it.
You have the infrastructure. The tattoo channel is missing.
Wacom runs an active affiliate program, a creator community and regular education content. Tattoo artists barely appear as a segment, even though the use case is a perfect fit. Amy Innocenzi was a hint. No program. No retainer. No measurable ROI. That's the difference between a blog post and a real partnership.
The window is open right now. Not forever.
XP-Pen, Xencelabs and Huion are actively pushing into the creator market. The tattoo artist segment is still unclaimed, by everyone. Whoever builds this channel first, owns it. We're pitching this concept exclusively to Wacom. Until a deal is in place, the slot stays open. Other brands in your space are actively looking for exactly this format.
What we actually
do for you.
Marketing teams don't hire influencers. They hire solutions to real problems.
Produce authentic content you can't produce yourself.
Wacom can shoot tutorials and stage testimonials. But real professional workflow content hits differently. Viewers can tell whether someone uses the device every day or just holds it for the camera. Tayla delivers authenticity no production company can replicate.
Supply performance assets for your paid media channel.
Wacom ads need fresh, high-quality creator content, and they need it consistently. Agencies are expensive. One-off collabs don't scale. Tayla delivers monthly assets on a retainer model. Reliable, briefed, on time.
Build the tattoo artist channel as a new creator segment.
Wacom has no strategic foothold in the tattoo community. Individual features aren't enough. It takes one person to build this channel from the inside and bring other tattoo artists along. Tayla is the first face of this segment.
Strengthen Wacom's premium positioning against iPad and Procreate.
iPad content dominates social media. Wacom lacks the emotional, creative narrative that speaks to professionals. Tayla shows why a pro doesn't reach for an iPad, not as an ad claim, but as the lived reality of her studio.
These aren't nice-to-haves. These are open gaps in your marketing stack.
Not an influencer account.
A creative studio.
Tayla Mary Kaiser
Tattoo Artist · Fine Line & Microrealism
Tayla works exclusively by appointment from her private studio in Mannheim, specialising in precise fine line and microrealism tattoos. Every piece starts as a digital sketch on Wacom. Not because she was asked, but because it's the tool that works.
Born in New Zealand, based in Germany today. English native speaker with an international perspective and a client base that travels to her from around the world.
“Wacom is where my ideas become real, before they become permanent.”
Luca Kaiser
Strategy & Creative Direction
Luca handles everything outside the studio: brand strategy, content concepts and partnership development. Together they operate as a content-capable creative unit: not an influencer account, but a focused studio with one authentic product at its core.
From screen
to skin.
This is what Wacom enables in professional tattoo art. And almost no one is telling this story. Not yet.
Digital Sketch
Every tattoo starts on the Wacom Cintiq. Tayla sketches, refines and tests compositions digitally, before a needle touches skin.
Client Feedback
The digital file gets shared with the client. Revisions in minutes, not days. No back-and-forth on paper. No wasted appointments.
Final Design
The approved design is locked in. Precision on the millimetre. Wacom made it possible.
Permanent Art
What started as pixels becomes permanent. Fine lines. Exact placement. No second chances. That's exactly why the digital workflow matters.
Performance assets.
Not promo posts.
Paid Media Creatives
Content that performs.
High-quality vertical videos and stills for Wacom's paid advertising campaigns. Authentic creator content that converts, because it's real. Not staged.
Education & Authority
Knowledge that builds trust.
Tutorial content showing the Wacom workflow in a real professional studio. Deployable on Wacom's own channels, website and YouTube. Proof, not promotion.
Whitelisting
Your reach. Her credibility.
Tayla's content, served through Wacom's own ad account, directly to Wacom's audiences. Her face, her credibility, your targeting. No follower count required.
A clear plan.
No guesswork.
Foundation
“Proof of Concept”
- —4 workflow videos (sketch to tattoo)
- —1 long-form tutorial for Wacom channels
- —Whitelisting setup + first test ads
- —Onboarding & creative brief alignment
Amplification
“Building authority”
- —Education series: why tattoo artists choose Wacom
- —2 paid media creatives for Wacom ads
- —Community content: tattoo artist spotlights
- —First performance report
Scale & Evaluate
“Results & renewal”
- —Case study: how Wacom entered the tattoo market
- —Convention presence concept (tattoo expo)
- —Extended asset package for Q3/Q4
- —Partnership review & renewal conversation
We don't ask
for trust.
We deliver proof.
We don't promise numbers we can't control. We commit to assets, consistency and professional execution. The figures below are benchmarks, not guarantees.
This isn't
influencer marketing.
- —Pay per post
- —Hope for reach
- —Measure: follower count, likes
- —Result: unpredictable, not scalable
- —Pay for professional assets
- —Distribute through your own ad budget
- —Measure: real ad performance
- —Result: scalable, plannable, owned by Wacom
- —Tayla's authentic content
- —Your targeting. Your audiences.
- —Her face as the creative source
- —Your control as the distributor
“Tayla's 135,000 followers aren't the pitch.”
Her craft, her workflow and her ability to produce high-quality Wacom content. That's the pitch.
Proof before
commitment.
A preview of the content style and production quality we bring to every piece. No Wacom integration yet, but at the standard every Wacom asset will meet.
Workflow Video
Tayla draws on Wacom, finished tattoo. 30–60 sec, no voice-over, vertical format.
Cinematic Tattoo
The finished tattoo. Tight framing, good light. Best piece. Photo or short video.
Studio Atmosphere
Tayla at work. Wacom device visible but not forced. Studio vibes.
Production quality. Professional execution. Real craft. This is what every Wacom asset will look like.
A partnership
that pays
for itself.
We structure our collaboration as a monthly retainer, no post-by-post deal.
More affordable than an agency.
More authentic than a production company.
More strategic than an influencer.
We talk specifics in a personal conversation, because every partnership we enter is tailored to the brand's real needs.
We currently have capacity for one brand partnership. This slot won't stay open indefinitely.